Policy details

Change log

CHANGE LOG

Change log

Today

Current version

Aug 26, 2021
Jul 29, 2021
Jan 28, 2021
Sep 24, 2020
Jul 30, 2020
Jun 22, 2020
Apr 30, 2020
Nov 30, 2019
Oct 10, 2019
Sep 24, 2019
Sep 3, 2019
Jul 30, 2019
Jul 24, 2019
Jul 1, 2019
Apr 26, 2019
Mar 20, 2019
Nov 30, 2018
Aug 31, 2018

Policy Rationale

To encourage safety and compliance with common legal restrictions, we prohibit attempts by individuals, manufacturers, and retailers to purchase, sell or trade non-medical drugs, pharmaceutical drugs and marijuana. We also prohibit the purchase, sale, gifting, exchange, and transfer of firearms, including firearm parts or ammunition, between private individuals on Facebook. Some of these items are not regulated everywhere; however, because of the borderless nature of our community, we try to enforce our policies as consistently as possible. Firearm stores and online retailers may promote items available for sale off of our services as long as those retailers comply with all applicable laws and regulations. We allow discussions about sales of firearms and firearm parts in stores or by online retailers and advocating for changes to firearm regulation. Regulated goods that are not prohibited by our Community Standards may be subject to our more stringent Commerce Policies.

Do not post:

Firearms

Content that:

  • Attempts to buy, sell, or trade, firearms, firearm parts, ammunition, explosives, or lethal enhancements except when posted by a Page, Group or Instagram Profile representing legitimate brick-and-mortar entities, including retail businesses, websites, brands or government agencies (e.g. police department, fire department) or a private individual sharing content on behalf of legitimate brick-and-mortar entities.
  • Attempts to donate or gift firearms, firearm parts, ammunition, explosives, or lethal enhancements except when posted in the following contexts:
    • Donating, trading in or buying back firearms and ammunition by a Page, Group or Instagram Profile representing legitimate brick-and-mortar entities, including retail businesses, websites, brands or government agencies, or a private individual sharing content on behalf of legitimate brick-and-mortar entities.
    • An auction or raffle of firearms by legitimate brick-and-mortar entities, including retail businesses, government-affiliated organizations or non-profits, or private individuals affiliated with or sponsored by legitimate brick-and-mortar entities.
  • Asks for firearms, firearm parts, ammunition, explosives, or lethal enhancements
  • Sells, gifts, exchanges, transfers, coordinates, promotes (by which we mean speaks positively about, encourages the use of) or provides access to 3D printing or computer-aided manufacturing instructions for firearms or firearms parts regardless of context or poster. even when posted by brick and mortar stores, brands and legitimate websites

Non-medical drugs

Content that:

  • Attempts to buy, sell, trade, donate, or gift or asks for non-medical drugs.
  • Admits to buying or trading non-medical drugs by the poster of the content by themselves or through others.
  • Admits to personal use without acknowledgment of or reference to recovery, treatment, or other assistance to combat usage. This content may not speak positively about, encourage use of, coordinate or provide instructions to make or use non-medical drugs.
  • Coordinates or promotes (by which we mean speaks positively about, encourages the use of, or provides instructions to use or make) non-medical drugs.

Pharmaceutical drugs

Content that:

  • Attempts to buy, sell or trade pharmaceutical drugs except when:
    • Listing the price of vaccines in an explicit education or discussion context.
    • Offering delivery when posted by legitimate healthcare e-commerce businesses.
  • Attempts to donate or gift pharmaceutical drugs
  • Asks for pharmaceutical drugs except when content discusses the affordability, accessibility or efficacy of pharmaceutical drugs in a medical context

Marijuana

Content that attempts to buy, sell, trade, donate or gift or asks for marijuana.

Endangered species (wildlife and plants):

Content that:

  • Attempts to buy, sell, trade, donate,or gift or asks for endangered species or their parts.
  • Admits to poaching, buying or trading of endangered species or their parts committed by the poster of the content either by themselves or their associatesthrough others. This does not include depictions of poaching by strangers.
  • Depicts poaching of endangered species or their parts committed by the poster of the content by themselves or their associates.
  • Shows coordination or promotion (by which we mean speaks positively about, encourages the poaching of, or provides instructions to use or make products from endangered species or their parts)

Live non-endangered animals excluding livestock

  • Content that attempts to buy, sell or trade live non-endangered animals except when:
    • Posted by a Page, Group or Instagram Profile representing legitimate brick-and-mortar entities, including retail businesses, legitimate websites, brands, or rehoming shelters, or a private individual sharing content on behalf of legitimate brick-and-mortar entities.
    • Posted in the context of donating or rehoming live non-endangered animals, including rehoming fees for peer-to-peer adoptions, selling an animal for a religious offering, or offering a reward for lost pets.

Human blood

  • Content that attempts to buy, sell or trade human blood.
  • Content that asks for human blood except for a donation or gift.

Alcohol / tobacco

Content that:

  • Attempts to buy, sell or trade alcohol or tobacco except when:
    • Posted by a Page, Group, or Instagram Profile representing legitimate brick-and-mortar entities, including retail businesses, websites or brands, or a private individual sharing content on behalf of legitimate brick-and-mortar entities.
    • Content refers to alcohol/tobacco that will be exchanged or consumed on location at an event, restaurant, bar, party and so on.
  • Attempts to donate or gift alcohol or tobacco except when posted by a Page, Group, or Instagram Profile representing legitimate brick-and-mortar entities, including retail businesses, websites or brands, or a private individual sharing content on behalf of legitimate brick-and-mortar entities.
  • Asks for alcohol or tobacco

Weight loss products

  • Content about weight loss that contains a miracle claim and attempts to buy, sell, trade, donate or gift weight loss products.

Historical artifacts

  • Content that attempts to buy, sell, trade, donate or gift or asks for historical artifacts.

Except when any of the above occurs in a fictional or documentary context

For the following content, we restrict visibility to adults 21 years of age and older:

Firearms

  • Content posted by or promoting legitimate brick-and-mortar store, entities, including retail businesses websites, brands, or government agencies which attempt to buy, sell, trade, donate or gift (including in the context of an auction or a raffle) firearms, firearm parts, ammunition, explosives, or lethal enhancements.

For the following content, we restrict visibility to adults 18 years of age and older:

Alcohol/tobacco

  • Content posted by or promoting legitimate brick-and-mortar entities, including retail businesses websites or brands, which attempt to buy, sell, trade, donate or gift of alcohol or tobacco products.

Bladed weapons

  • Content that attempts to buy, sell, trade, donate or gift bladed weapons.

Weight loss products and potentially dangerous cosmetic procedures

Content that

  • Attempts to buy, sell, trade, donate or gift weight loss products or potentially dangerous cosmetic procedures.
  • Admits to or depicts using a weight loss product or potentially dangerous cosmetic procedures, except when admitting to use in a disapproval context.
  • Shows coordination or promotion (by which we mean speaks positively, encourages the use of or provides instructions to use or make a diet product or perform dangerous cosmetic procedures).

Sex toys and sexual enhancement products

  • Content that attempts to buy, sell, trade, donate or gift sex toys and sexual enhancement products
User experiences

See some examples of what enforcement looks like for people on Facebook, such as: what it looks like to report something you don’t think should be on Facebook, to be told you’ve violated our Community Standards and to see a warning screen over certain content.

Note: We’re always improving, so what you see here may be slightly outdated compared to what we currently use.

Data
Prevalence

Percentage of times people saw violating content

Content actioned

Number of pieces of violating content we took action on

Proactive rate

Percentage of violating content we found before people reported it

Appealed content

Number of pieces of content people appealed after we took action on it

Restored content

Number of pieces of content we restored after we originally took action on it

Prevalence

Percentage of times people saw violating content

Content actioned

Number of pieces of violating content we took action on

Proactive rate

Percentage of violating content we found before people reported it

Appealed content

Number of pieces of content people appealed after we took action on it

Restored content

Number of pieces of content we restored after we originally took action on it

Reporting
1
Universal entry point

We have an option to report, whether it’s on a post, a comment, a story, a message or something else.

2
Get started

We help people report things that they don’t think should be on our platform.

3
Select a problem

We ask people to tell us more about what’s wrong. This helps us send the report to the right place.

4
Report submitted

After these steps, we submit the report. We also lay out what people should expect next.

Post-report communication
1
Update via notifications

After we’ve reviewed the report, we’ll send the reporting user a notification.

2
More detail in the Support Inbox

We’ll share more details about our review decision in the Support Inbox. We’ll notify people that this information is there and send them a link to it.

3
Appeal option

If people think we got the decision wrong, they can request another review.

4
Post-appeal communication

We’ll send a final response after we’ve re-reviewed the content, again to the Support Inbox.

Takedown experience
1
Immediate notification

When someone posts something that violates our Community Standards, we’ll tell them.

2
Additional context

We’ll also address common misperceptions around enforcement.

3
Explain the policy

We’ll give people easy to understand explanations about why their content was removed.

4
Ask for input

After we’ve established the context for our decision and explained our policy, we’ll ask people what they'd like to do next, including letting us know if they think we made a mistake.

5
Tell us more

If people disagree with the decision, we’ll ask them to tell us more.

6
Set expectations

Here, we set expectations on what will happen next.

Warning screens
1
Warning screens in context

We cover certain content in News Feed and other surfaces, so people can choose whether to see it.

2
More information

In this example, we give more context on why we’ve covered the photo with more context from independent fact-checkers

Enforcement

We have the same policies around the world, for everyone on Facebook.

Review teams

Our global team of over 15,000 reviewers work every day to keep people on Facebook safe.

Stakeholder engagement

Outside experts, academics, NGOs and policymakers help inform the Facebook Community Standards.