Policy details

Change log

CHANGE LOG

Change log

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Jan 28, 2021
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Policy Rationale

To encourage safety and compliance with common legal restrictions, we prohibit attempts by individuals, manufacturers, and retailers to purchase, sell or trade non-medical drugs, pharmaceutical drugs and marijuana. We also prohibit the purchase, sale, gifting, exchange, and transfer of firearms, including firearm parts or ammunition, between private individuals on Facebook. Some of these items are not regulated everywhere; however, because of the borderless nature of our community, we try to enforce our policies as consistently as possible. Firearm stores and online retailers may promote items available for sale off of our services as long as those retailers comply with all applicable laws and regulations. We allow discussions about sales of firearms and firearm parts in stores or by online retailers and advocating for changes to firearm regulation. Regulated goods that are not prohibited by our Community Standards may be subject to our more stringent Commerce Policies.

Do not post:

Firearms

Content that:

  • Attempts to buy, sell, trade, donate, gift or solicit firearms, firearm parts, ammunition, explosives, or lethal enhancements between private individuals, unless posted by a real brick-and-mortar store, legitimate website, brand or government agency (e.g. police department, fire department).
  • Provides access to 3D printing or computer-aided manufacturing instructions for firearms or firearms parts even when posted by brick and mortar stores, brands and legitimate websites.

Non-medical drugs

Content that

  • Attempts to buy, sell, trade, donate, gift or solicit non-medical drugs.
  • Admits to buying or trading non-medical drugs by the poster of the content by themselves or through others.
  • Admits to personal use without acknowledgment of or reference to recovery, treatment, or other assistance to combat usage.
  • Speaks positively, encourages, coordinates or provides instructions for use or make of non-medical drugs.

Marijuana and pharmaceutical drugs

  • Content that attempts to buy, sell, trade, donate, gift or solicit marijuana or pharmaceutical drugs.

Alcohol/tobacco

  • Content that attempts to buy, sell, trade, donate or gift alcohol or tobacco products and is not posted by a Page, Group, or Instagram profile representing a real brick-and-mortar store, legitimate website or brand.

Endangered species (wildlife and plants):

Content that:

  • Attempts to buy, sell, trade, donate, gift or solicit endangered species or their parts.
  • Admits to poaching, buying or trading of endangered species and their parts committed by the poster of the content either by themselves or through others.
  • Depicts poaching of endangered species and their parts committed by the poster of the content by themselves or through others.
  • Speaks positively, coordinates or encourages the poaching of endangered species and their parts.
  • Provides instructions to use or make products from endangered species and their parts.

Live non-endangered animals excluding livestock

  • Content that attempts to buy, sell or trade live non-endangered animals between private individuals.

Human blood

  • Content that attempts to buy, sell or trade human blood.
  • Content that solicits human blood unless for a donation or gift.

Weight loss products

  • Content about weight loss that contains a miracle claim and attempts to buy, sell, trade, donate or gift weight loss products or supplements.

Historical artifacts

  • Content that attempts to buy, sell, trade, donate gift or solicit historical artifacts.

For the following content, we restrict visibility to adults 21 years of age and older:

Firearms

  • Content posted by or promoting a brick-and-mortar store, legitimate website, brand, or government agency which attempts to buy, sell, trade, donate or gift firearms, firearm parts, ammunition, explosives, or lethal enhancements.

For the following content, we restrict visibility to adults 18 years of age and older:

Alcohol/tobacco

  • Content posted by or promoting a brick-and-mortar store, legitimate website or brand, which attempts to buy, sell, trade, donate or gift of alcohol or tobacco products off of Facebook's services.

Bladed weapons

  • Content which attempts to buy, sell, trade, donate or gift bladed weapons.

Weight loss products

Content that

  • Attempts to buy, sell, trade, donate or gift weight loss products.
  • Admits to or depicts using a weight loss product, unless in condemnation.
  • Speaks positively, coordinates or encourages the use of weight loss products.
  • Provides instructions to use or make weight loss products.

Potentially dangerous cosmetic procedures

Content that:

  • Attempts to buy, sell, trade, donate or gift a potentially dangerous cosmetic procedure.
  • Admits to or depicts using a potentially dangerous cosmetic procedure, unless in condemnation.
  • Speaks positively, coordinates, or encourages the use of a potentially dangerous cosmetic procedure.
  • Provides instructions to use or perform a potentially dangerous cosmetic procedure.

User experiences

See some examples of what enforcement looks like for people on Facebook, such as: what it looks like to report something you don’t think should be on Facebook, to be told you’ve violated our Community Standards and to see a warning screen over certain content.

Note: We’re always improving, so what you see here may be slightly outdated compared to what we currently use.

Data
Prevalence

Percentage of times people saw violating content

Content actioned

Number of pieces of violating content we took action on

Proactive rate

Percentage of violating content we found before people reported it

Appealed content

Number of pieces of content people appealed after we took action on it

Restored content

Number of pieces of content we restored after we originally took action on it

Prevalence

Percentage of times people saw violating content

Content actioned

Number of pieces of violating content we took action on

Proactive rate

Percentage of violating content we found before people reported it

Appealed content

Number of pieces of content people appealed after we took action on it

Restored content

Number of pieces of content we restored after we originally took action on it

Reporting
1
Universal entry point

We have an option to report, whether it’s on a post, a comment, a story, a message or something else.

2
Get started

We help people report things that they don’t think should be on our platform.

3
Select a problem

We ask people to tell us more about what’s wrong. This helps us send the report to the right place.

4
Report submitted

After these steps, we submit the report. We also lay out what people should expect next.

Post-report communication
1
Update via notifications

After we’ve reviewed the report, we’ll send the reporting user a notification.

2
More detail in the Support Inbox

We’ll share more details about our review decision in the Support Inbox. We’ll notify people that this information is there and send them a link to it.

3
Appeal option

If people think we got the decision wrong, they can request another review.

4
Post-appeal communication

We’ll send a final response after we’ve re-reviewed the content, again to the Support Inbox.

Takedown experience
1
Immediate notification

When someone posts something that violates our Community Standards, we’ll tell them.

2
Additional context

We’ll also address common misperceptions around enforcement.

3
Explain the policy

We’ll give people easy to understand explanations about why their content was removed.

4
Ask for input

After we’ve established the context for our decision and explained our policy, we’ll ask people what they'd like to do next, including letting us know if they think we made a mistake.

5
Tell us more

If people disagree with the decision, we’ll ask them to tell us more.

6
Set expectations

Here, we set expectations on what will happen next.

Warning screens
1
Warning screens in context

We cover certain content in News Feed and other surfaces, so people can choose whether to see it.

2
More information

In this example, we give more context on why we’ve covered the photo with more context from independent fact-checkers

Enforcement

We have the same policies around the world, for everyone on Facebook.

Review teams

Our global team of over 15,000 reviewers work every day to keep people on Facebook safe.

Stakeholder engagement

Outside experts, academics, NGOs and policymakers help inform the Facebook Community Standards.