Policies that outline what is and isn't allowed on the Facebook app.
Policies that outline what is and isn't allowed on the Instagram app.
Policies for ad content and business assets.
Other policies that apply to Meta technologies.
How we update our policies, measure results, work with others, and more.
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How we work with independent fact-checkers, and more, to identify and take action on misinformation.
How we assess content for newsworthiness.
How we reduce problematic content in News Feed.
How we build AI systems.
Comprehensive access to public data from Facebook and Instagram
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Quarterly report on how well we're doing at enforcing our policies on the Facebook app and Instagram.
Report on how well we're helping people protect their intellectual property.
Report on government request for people's data.
Report on when we restrict content that's reported to us as violating local law.
Report on intentional internet restrictions that limit people's ability to access the internet.
Quarterly report on what people see on Facebook, including the content that receives the widest distribution during the quarter.
Download current and past regulatory reports for Facebook and Instagram.
Ads must not direct people to non-functional landing (destination) pages. This includes landing page content that interferes with a person’s ability to navigate away from the page.
Advertisers can run ads on Meta directing people to a specific landing page as long as that page is functional, accessible and accurately reflects the product being advertised. A landing page is the destination URL that someone is sent to immediately after they click an ad.
When running ads that direct people to a landing page, advertisers will need to make sure that it is accessible. This means:
When running ads that direct people to a landing page, advertisers will need to make sure that it doesn’t interfere with someone’s ability to navigate to the page. This means that there are no:
When running ads that direct people to a landing page, advertisers will need to make sure that it matches the product or service in the ad. This means:
Additional actions guidelines
When running ads that direct people to a landing page, advertisers will need to make sure people aren’t required to take additional actions on Meta technologies before they can access the relevant content. This includes:
Note: Landing pages with subscription or sign-in requirements to access the relevant content are allowed.